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PRODUCT DESIGN AND DEVELOPMENT

This text presents a set of product development techniques aimed at bringing together the marketing, design, and manufacturing functions of the enterprise. The integrative methods facilitat…

Karl T. Ulrich, Steven D. Eppinger, Maria C. Yang

https://resea.org/10.4337/9781784718152.00017

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Abstract

This text presents a set of product development techniques aimed at bringing together the marketing, design, and manufacturing functions of the enterprise. The integrative methods facilitate problem-solving and decision-making.